Monday, September 23, 2019

Who Are You Writing To?

One of the ways to make article writing easy is to understand exactly who you’re writing to.

Many people will read your articles, but you’re not writing to them all. Only to your target audience.

That’s why it’s important to know exactly who that is, and whether they’re male or female, businessmen/women, entrepreneurs, parents, middle class, upper class, etc. And you also need to know what their level of expertise is with regards to the subject you’re writing about, i.e. are they beginners or extremely experienced?

Simply picture in your mind an image of your target reader and then keep them in mind as you write, as though you are writing to that one person. It’s far less daunting to be writing to one person rather than to thousands.

And use WAYS - Write As You Speak, to make your writing easier to understand.

Remember, people aren’t looking for an article that’s too technical. They just want something that’s interesting to read and easy to understand.

And by the time they finish reading, they need to feel as though they learned something.

That way, they’ll look forward to reading more of your articles.

How to Write An Article In 15 Minutes or Less
Including Research, Editing, and Proofing.

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